list price

WordReference Random House Learner's Dictionary of American English © 2025

ˈlist ˌprice, n. 

1. Business the price at which a product is usually sold to the public, from which discounts may be made:
   [uncountable] to pay list price for goods.
   [countable] List prices are down.

WordReference Random House Unabridged Dictionary of American English © 2025

list′ price′, 

1. Business the price at which a product is usually sold to the public and from which a trade discount is computed by a wholesaler.

• 1870–75

Collins Concise English Dictionary © HarperCollins Publishers::

list price noun

1. the selling price of merchandise as quoted in a catalogue or advertisement